NYC & Company is New York City's Convention and Visitors Bureau and Destination Marketing Organization. 

​

Each year the company holds a meeting to showcase its work to promote both its members and the city. The event features a presentation led by leaders of the organization. Guest speakers and panelists are invited to address topics affecting the tourism industry.

 

The event takes place in Alice Tully Hall at Lincoln Center. The massive scale of the projection screen demands bold, unfettered imagery.

​

Below is a video showing title animations. We shot, styled and animated them to underscore the theme, Tourism On A Human Scale.

 

Additional images are select slides showcasing the design language to be used throughout, which relates to our annual tourism campaign for NYC. Unfortunately, the event was canceled due to the pandemic.